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Fonts & Feelings: Does Typography Connote Emotions?

2017-01-05 09:43:58

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Fonts & Feelings: Does Typography Connote Emotions?

By Sophia Bernazzani, Monday, January 2, 2017 8:00 AM

Think about your favorite book for a moment. How did it make you feel when you read it? Is that part of what made it such a compelling story?

My favorite book series is Harry Potter, and apart from the awesomeness that is a magical boarding school, the font in which it was published may have influenced my affection for the series.

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2016 End-of-Year Recap [Video]

By Sophia Bernazzani, Monday, January 2, 2017 6:00 AM

2016 brought change the marketing industry in many ways -- from powerful innovations to continuously evolving mediums.

But digital marketers know that change happens frequently in our industry, and adaptability is key to continue driving results in the face of burgeoning trends, growing social networks, and new, advanced technology.

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