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Snapchat Spectacles: A Simple Guide for Marketers

2016-12-19 14:04:48

Your daily roundup of the latest posts from the HubSpot Marketing Blog.

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Here's your daily roundup of our latest and greatest marketing posts.

Snapchat Spectacles: A Simple Guide for Marketers

By Sophia Bernazzani, Monday, December 19, 2016 8:00 AM

A great storyteller once said, “brevity is the soul of wit.” And although William Shakespeare wasn’t alive for the invention of video, we think he would agree with our marketing spin: “Brevity is the soul of video content.”

Video content has exploded on social media: Videos are watched by 82% of Twitter users, and 100 million hours of video are watched on Facebook every day.

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Budget Planning, Hiring, Training & More: The Complete 2017 Marketing Strategy Kit [Free Download]

By Lindsay Kolowich, Monday, December 19, 2016 6:00 AM

It's almost the end of the year -- which means marketing leaders everywhere are in the throes of getting organized for a fresh and successful new year.

You're setting goals, managing your budget, reading up on how inbound marketing is changing, and figuring out which positions you can hire for. What's more, you're finding yourself creating a whole bunch of PowerPoint presentations to package this information nicely for your team, your managers, and other key stakeholders.

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4 of the Biggest Advertising Trends of 2016

By Karla Cook, Monday, December 19, 2016 5:00 AM

2016 was a year of unprecedented creative opportunities for advertisers.

Advancements in technology enabled agencies to develop campaigns across innovative new mediums, pushing the boundaries of digital advertising and inviting consumers to experience brands like never before.

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